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Premium, veterinary formulated dog food delivered to your door

FREE shipping New Zealand wide

Confused about what to feed your dog?

Are you feeling frustrated by all the conflicting information about pet food on the internet?

With Genius you can trust that you're getting a great tasting, veterinary formulated, premium dog food packed full of high quality ingredients that will support a healthy skin and gut and provide the best nutrition possible for your pet.

100% Complete & Balanced for Optimum Health

Genius Pet Food is formulated to meet or exceed AAFCO standards and to ensure maximum absorption of the essential amino acids required for optimum health.

Sustainably Sourced New Zealand Ocean Fish

Fresh NZ King Salmon is our #1 ingredient, followed by wild caught New Zealand fish meal, for a low allergy diet that's high in premium quality meat protein.

High in Essential Omega 3 and 6 Fatty Acids

The optimal ratio of high quality Omega 3 and 6 Fatty Acids, natural anti-inflammatories that promote a healthy skin and coat and help maintain joint function.

Why Genius?

✔ Fresh New Zealand King Salmon is our first ingredient

✔ Single protein, allergy friendly recipe designed for skin and gut health

✔ All Life Stages - perfect for Pups through to Seniors

✔ Veterinary developed and formulated by leading animal nutritionists

✔ Made in New Zealand from premium, natural ingredients

Let us do the fetching!

Get our premium quality pet food delivered to your door.

Use our simple, subscription delivery service and never run out of pet food again.

Change, skip, pause or cancel your order anytime.


Our highly nutritious food comes in a handy 9kg bag and is suitable for Adult Dogs of all breeds and sizes.


We'll help you work out a delivery schedule that suits you. You can change, pause or cancel anytime.


No more lugging around big bags of dog food. Free delivery direct to your door - never run out of dog food again.

Proudly 100% New Zealand Made and Owned

New Zealand produces the finest quality food in the World, yet surprisingly most of our pet food is imported.

We've set out to change that by creating a premium New Zealand made pet food that you can order direct from us online or pick up from your local vet or pet shop.